Product Tag - Zhang Yimou

The 2008 Summer Olympics opening ceremony was held at the Beijing National Stadium, also known as the Bird’s Nest. It began at 8:00 pm China Standard Time (UTC+8) on August 8, 2008, as 8 is considered to be a lucky number.The number 8 is associated with prosperity and confidence in Chinese culture. The stadium was full to its 91,000 capacity according to organizers.The final ascent to the torch featured Olympic gymnast Li Ning, who appeared to run through air around the membrane of the stadium. Featuring more than 15,000 performers, the ceremony lasted over four hours and was reported to have cost over US$100 million to produce.The opening ceremony was lauded by spectators and various international presses as spectacular and spellbinding and by many accounts “the greatest ever”.